Connect with us

Hi, what are you looking for?

Football and Movies
Football and Movies
Football and Movies

Movies

Major Studios Vying for Super Bowl Spotlight with Movie Trailers

With Super Bowl LVIII fast approaching, speculation mounts around a battle of a different kind – major Hollywood studios competing for ad time to showcase their top 2024 movies.

CBS/Paramount have inherent advantages as the official broadcaster, potentially spotlighting films like thriller “A Quiet Place: Day One,” Bob Marley documentary “One Love,” or whimsy offering “IF” starring Ryan Reynolds. Meanwhile streaming arm Paramount+ could plug “Sonic” spinoff “Knuckles.”

Past experience suggests that Disney often seizes on the Super Bowl platform with trailers for tentpole titles, likely stirring anticipation this year. However, Warner Bros., Sony Pictures, Netflix and Amazon Studios are all absent from confirmed ad lineups at this point.

Advertisement. Scroll to continue reading.

Among Hollywood’s players, Universal Studios boasts an impressive history of prominent Super Bowl promotional pushes. Musical adaptation “Wicked” with Ariana Grande and Cynthia Erivo seems a strong contender to feature if they elect to make a major play this time around as well.

With ad costs hovering around $7 million for 30 seconds of airtime, movie studios clearly see marketing value in attempting to capture the attention of over 100 million viewers expected to tune in on February 11th. Alongside the intense Chiefs-49ers matchup on the field, their trailer reveals represent another form of high-stakes showdown behind the scenes.

Trevor Decker
Follow

 

Advertisement

Related News

Television

Nickelodeon is reviving the popular animated franchise “The Fairly OddParents” with a fresh sequel series order – fulfilling longtime fans’ wishes for more wacky...

Music

Legendary Italian tenor Andrea Bocelli has collaborated with his talented daughter Virginia to record an original inspirational song for the upcoming film “Cabrini.” The...

Television

Roku has unveiled the enchanting official trailer for its upcoming fantasy series “The Spiderwick Chronicles,” and it promises to transport viewers into a captivating...

Movies

Excitement is brewing as Jenna Ortega teases details about her highly-anticipated role in the upcoming Beetlejuice sequel, Beetlejuice Beetlejuice. In a revealing interview with...

Advertisement