In mid-June, Gospel group Zion’s Joy! quietly released a music video for their new single, “What Would Heaven Look Like” – the title track from their upcoming album from Habakkuk Music/InGrooves/Universal. On or about July 1st, with over 12,000 views and climbing, Facebook deleted the video without warning or notification. Attempts to reach Facebook to find a resolution were unsuccessful.
The video remained off of Facebook’s radar until the group attempted to “boost” (a paid promotion that increases the post’s visibility) the post of the video on the Zion’s Joy! Facebook page. The boosted post was rejected by Facebook “because of political content.” Soon after, the video and post were deleted from Facebook altogether.
Not only is the song and music video absent of “political content,” but it’s message of love and unity is deliberately clear…
People of every color loving one another tell me
What would heaven look like?
Bigotry and hate are absent only love and peace are present tell me
What would heaven feel like?
“To say that we were disappointed to see that Facebook had removed our video would be a gross understatement,” says group member Kay Insley. “I have to wonder if the content of the song was truly examined. In a time where the country seems to be more and more divided, we wanted to share a message of hope, love and universal togetherness. It seems in Facebook’s attempts to curtail questionable content they cracked down on a song trying to bring healing to our nation. We are a group made up of different cultures and beliefs from both sides of the aisle and reviewed the video extensively to make sure its content was not divisive. Within the first week of its release, we had people from all over the political spectrum and a broad range of religious beliefs reach out letting us know how much the video had meaningfully impacted them. Do we really live in a time where making a positive statement about people coming together is deemed political?”
Zion’s Joy! was founded by Robert W. Stevenson in 2008 and in the decade that followed they have performed throughout the United States, using their powerful voices and tight, rich harmonies to deliver a unique blend of old and new school gospel and contemporary Christian music. The line-up consists of Kay Insley, Camille McKnight, Lia Matthews, Karen Hall, Shekinah Caldron, Lynesha Sweeney, Patrick Taylor, Jeffery Porter and Ramone Griffith.
“This song has brought healing and hope to thousands that have listened to it,” says group member Karen Hall. “Our hope is that it would inspire people to love each other the way God loves us – unconditionally! We want Facebook to allow us to continue to spread this message.”